H O L A , 
I' M  P A T R I
.

Creative and strategic thinker. Graduated in Creative Advertising with experience in TV, social first campaigns, and strategy. 

M Y  J O U R N E Y  I N  A D V E R T I S I N G .  

2022

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Cravendale (Arla)

KFC

Copywriting 

Market research

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2019-2021

First Bite Strategy (3m scheme)
Research of consumer and category insights, exploring creative territories for brands like Lloyds Banks and Lucozade, and international brands like Sierra (US) and Sunsilk (Unilever). Review and understanding of companies sustainability projects and the role of advertising in environment.

...

Lucozade

Sunsilk (Unilever)

Lloyds Bank

Sierra (TJX)

Ask me for my planning portofolio .

Creative Freelance (6m)
Concept creation of big and small ideas for social media campaigns, working with brands like Cravendale (Arla) and KFC at Social Chain for 2 months.
Copywriting and market research for small businesses through Upwork.

(Some of this work isn´t out yet, sorry.)

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2021

Junior Creative (1y 10m)
Building unique creative concepts and pitching ideas to clients. Leading the creative process working with producers, graphic designers and artists, adapating the ideas across different TV platforms..

Got a showreel, look!

Aberdeen Airport

National Trust for Scotland

ScotBlood

Crerar Hotels

...

S T V  A D V E R T S  S H O W R E E L